Using engaging and relevant images is shown to increase engagement and click-throughs on pretty much all social media channels. It also helps give your blog posts a boost in relevance and increase in shares as well. (Source)
On top of that online marketers often need to create headers for all the main social portals such as Facebook, Twitter, Google +, Pinterest and LinkedIn.
I use many of the tools below to create the main post image that’s used for:
- The featured image in WordPress for blog and archive pages
- As either a thumbnail or large image in the main post content area
- A full-size sharable image for social channels to increase click-throughs
What about image attribution?
All of the tools below allow you to use creative commons images that are free from any problems with licenses. Awesome!
The best free creative image design tools for your blog and social media
The list below will be updated if and when I discover a tool that adds something unique to your online toolbox. As always this is not a list of unfiltered choices. Only the best tools that I use on a daily basis!
Pablo comes free with an account at Buffer App. It’s fast and easy and there’s even a browser extension that allows you to select some text and drop it automatically into a new window in Pablo for creating images for your next blog post or as a quote on social media.
Canva is simply amazing. It’s as if Photoshop was massively simplified and put into a browser. Includes an elegant user interface and plenty of templates to make producing interesting and engaging images super fast.
Generally Adobe products are a bit of a pain in terms of usability, but in this case they’ve absolutely nailed the interface and functionality. Simple, powerful and easy to use, Adobe Spark makes it easy to create cool looking graphics with text.
I hope that these tools help to make creating engaging images fast and easy, leaving you more time and attention for running your blog or business.
Have you come across a great image editing or creative tool that you find useful?
Let us know in the comments! 🙂