
This will show you how to filter out your own visits in Google Analytics to improve the accuracy of the reporting.
This is especially important when you’re first starting a website.
Visiting your own site a lot without this easy change implemented can mean a lot of misleading data.
Don’t have Google Analytics tracking on your site yet? Learn how to setup GA in WordPress here.
How to filter out your own visits in Google Analytics
1. Login to Google Analytics and select your website account.
2. Click on the Filters tab.
3. Click the +New Filter button and give it a name like “Filter my visits”.
4. Set the filter to exclude traffic from the IP addresses.
5. Visit WhatIsMyIpAddress.com in another window or tab and note your IP address. It will look something like 58.345.123.4
6. Enter the string of numbers into the IP field on GA and press the Save button.
This process should be repeated for computers on other networks that you use to work on your site as well.
Now you will see a more accurate representation of visits in your Google Analytics reports.
Questions? Let us know in the comments.
Thanks for the analytics tip. As a relative newbie, how does this work when one’s isp dynamically assignes an ip adderss i.e. it changes having disconnected and reconnected. Sorry if this is daft question.